To be able to share your event online, here you can see how to find the link to the event details page. It is the same link that you get presented when you publish your event.
Here's how:
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If you want to register some people outside the registration period, you have the option to activate this by enabling “Link for pre- and post-registration”. You can then share the special URL with the people you want.
If you want to make your event link more readable, you can do this by clicking on “Set custom link”, but be careful about changing this if the event is shared or invitations have been sent out as this may result in previously sent links not working.